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A guide to choosing appointment scheduler for small businesses

Written by Jimmy Rustling

Handling business appointments is not as simple as updating the calendar of your staff, or booking appointments with your clients both online and offline. There are several other things you must prepare for.

For instance, you’ll need to handle canceled schedules, late bookings, short notice rescheduling, and even customers who don’t show up. With a global pandemic on the sidelines of all these, it is in no way easy.

This is where an appointment scheduler for small business comes in. They help to manage your schedule while you focus on getting the work done.

What is an appointment scheduler?

They are tools that allow businesses and clients to book, cancel, and reschedule appointments online, including through a business website, application, or any platform that supports the booking software.

You can input booking parameters on the backend, such as when several services are available for booking and when your staff will be available to see clients.

You can also use this application to prevent an overbooked schedule or double booking. You can work with the schedules of your workers to create a booking system that’ll ensure that clients only book when your staff is available to offer the service.

Some people mistake appointment schedulers for meeting scheduling apps but they are not the same because while meeting apps are only for meetings, appointment schedulers are for several kinds of appointments and a range of services. They also support payments.

Qualities of a great appointment scheduler for small business

There’s more to an appointment scheduler than giving time slots to clients who want to visit your business. They also make it easy to reschedule and cancel.

These apps also help business owners to have streamlined communication, manage staff properly, and operate a centralized payment platform.

Here are some features of an appointment scheduler for small businesses.


A good appointment scheduler should be flexible enough to suit your business features and needs. They should be able to handle various services, location features, and niches. Customization should be possible and easy.


A scheduling app should synchronize with your calendar properly so that you can monitor your scheduled appointments side by side with your business activities like holidays, leaves, and available days. That way, there’s no clash of schedules.

Payment feature

An appointment scheduler for small businesses should have a feature that allows you to receive payment and deposits upon booking or have clients pay in advance for service.

Multiple Access Points

Your appointment scheduler should be accessible to all your customers through several means, including website, URL, social media pages, tap buttons, and the like. The more access points to your scheduler, the better.

Supporting standalone

Many scheduler apps work alongside other platforms like WordPress, but a great scheduling application should be able to stand alone without other platforms. A standalone scheduler is more flexible and can easily support multiple access points that you need to reach your clients.


A great scheduler should be great and easy for the customers booking appointments from their end, just as it is for you.

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About the author

Jimmy Rustling

Born at an early age, Jimmy Rustling has found solace and comfort knowing that his humble actions have made this multiverse a better place for every man, woman and child ever known to exist. Dr. Jimmy Rustling has won many awards for excellence in writing including fourteen Peabody awards and a handful of Pulitzer Prizes. When Jimmies are not being Rustled the kind Dr. enjoys being an amazing husband to his beautiful, soulmate; Anastasia, a Russian mail order bride of almost 2 months. Dr. Rustling also spends 12-15 hours each day teaching their adopted 8-year-old Syrian refugee daughter how to read and write.